Magazine

In today’s overcrowded market environment, success can be hard to achieve. A Customer Advisory Board (CAB) can offer you valuable support. This tool helps your company focusings its efforts to the problems your customers are facing.

Most B2B companies may have an undue obsession with their competition and base their strategic and tactical decisions based on what their competitor does rather than focusing customer needs (Voice).

Let’s clear up old misconceptions and give marketing back the place it deserves – in the DNA of all business activities!

For your business to be successful, you need to know your customers. In the past, Aunt Emma knew each customer personally and was aware of their individual needs.

Customer churn is part of every business to some extent. However, to keep the churn rate in a moderate range, it is important to take churn prevention measures.

The Reinforcement Learning method not only solves chess problems, but also helps companies achieve customer loyalty through optimized customer journeys.