Customer Insights
Most B2B companies may have an undue obsession with their competition and base their strategic and tactical decisions based on what their competitor does rather than focusing customer needs (Voice).
Let’s clear up old misconceptions and give marketing back the place it deserves – in the DNA of all business activities!
The Reinforcement Learning method not only solves chess problems, but also helps companies achieve customer loyalty through optimized customer journeys.
Customer Relationship Management harbors a lot of potential for businesses of all kinds. Using the right tools and strategies, it leads to highly profitable customer relationships. Find out what CRM is all about, what benefits it brings, and how to use it effectively.
You do so much for your customers to bind them and gain their loyalty.
Customer touchpoint analysis is critical for any business that wants to map the customer journey.
