Customer Insights


CRM Myths
Customer Relation

5 CRM marketing myths you shouldn’t fall for

CRM myths haunt many companies. From sales to the marketing department and all the way to management. Here are 5 of the most common misconceptions about CRM in marketing.

CRM Myths Sales
Customer Relation

5 CRM myths from sales that you need to know about

Some CRM myths linger stubbornly from the sales department to the marketing division and all the way to management. We’ve uncovered 5 of the most notorious misconceptions about CRM in sales.

Website Visitor Identification
Practical Tips

Website Visitors Identification – find B2B leads easier!

Do you know who exactly is visiting your website? According to a recent study by Mapp, 53% of marketers surveyed don’t know how to identify their website visitors. In this article, we’ll explain how you can solve this problem with our managed Fankunde software and what other competitive advantages Website Visitors Identification can generally open up for you.