Can you streamline your processes to achieve better results with fewer resources and minimal waste? What is a value stream, what does “Kaizen” mean and which industries can apply these methods? And why does the idea sometimes fail?
If you want to compete on the market with a new or existing product, you have to hit your (potential) customer’s nerve. To achieve this, you have to approach the needs and problems faced by your target audience in their everyday life and work.
Is do-it-yourself market research suitable for my company? Which tools should I use? We explain when you should try to analyze the market yourself and when it is better to consult experts.
In today’s overcrowded market environment, success can be hard to achieve. A Customer Advisory Board (CAB) can offer you valuable support. This tool helps your company focusings its efforts to the problems your customers are facing.
The goal of market research is to identify customer needs in order to improve products and services. It is therefore not surprising that market research methods are now part of day-to-day business in many companies.
You probably know the saying “Money doesn’t make you happy”. We’ll explain which other factors play a bigger role, and what all this has to do with your customers!
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tractionwise offers valuable solutions to protect traditional and ambitious companies from the Kodak moment.
Your company shall win sustainably because you have a fundamental understanding of the needs and wishes of your customers.
