It happens every day in companies all over the world. Someone comes up with the idea that channels should be used more efficiently, messages should be designed more appropriately and individually and, in essence, customers should simply be understood better.
Artificial intelligence also supports personalization in the field of e-commerce, in addition to many other applications.
The term “Lean Startup” describes a young and extremely effective method for implementing projects quickly, leanly and in a customer-centric manner. The iterative procedure in Lean Startup is geared towards a high throughput with a low lead time.
The Reinforcement Learning method not only solves chess problems, but also helps companies achieve customer loyalty through optimized customer journeys.
Customer Relationship Management harbors a lot of potential for businesses of all kinds. Using the right tools and strategies, it leads to highly profitable customer relationships. Find out what CRM is all about, what benefits it brings, and how to use it effectively.
Why do customers buy your products? Simple question, isn’t it? Why do people choose your services even though there are hundreds of alternatives? It’s simple: Because of your value proposition.
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