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What tractionwise stands for

High-quality Customer Intelligence solutions, supplemented by the services necessary to instantly accelerate your business.

Let your competitors continue to worship the mantras of the mass marketing era in which customers were seen as a renewable resource.

André Wehr
André Wehr

Co-Founder & CEO
tractionwise

Your benefits with tractionwise

Category king

Make customers understand your value proposition and your positioning

Increase sales

Attract real fans, customers and enthusiastic recommenders

Cut costs

Focus product development, marketing and sales on customers

The customer insights suite.

The product for functioning customer relationships.

  • Market and competition.
  • Buying center and customer persona.
  • Value proposition design.
Customer Insights Suite bright version
Customer Insights Services hero

Customer insights services.

As unique as your company.

  • Customer development.
  • CRM reverse engineering.
  • Category design and storylining.
  • Go to market power.

Do the solutions fit your current challenges?

Our solutions will serve these people

Are you one of them?

Persona CEO Geschäftsführer Vorstand

Managing Director / CEO

Your goal for your company is constant turnover development with new and existing customers.

Persona CMO Head of Marketing

CMO / Head of Marketing

You communicate the vision, strategy and image of your company to the public.

Persona Customer Success Manager Head of Customer Success

Head of Customer Success

You help customers make optimal use of solutions and ensure a high level of satisfaction.

Persona CEO Geschäftsführer Vorstand

Managing Director / CEO

Your goal for your company is constant turnover development with new and existing customers.

Persona CMO Head of Marketing

CMO / Head of Marketing

You communicate the vision, strategy and image of your company across to the public.

Persona Customer Success Manager Head of Customer Success

Head of Customer Success

You help customers make optimal use of solutions and ensure a high level of satisfaction.

Persona Head of Product and Product Owner

Product Owner / Head of Product

You design product requirements in cooperation with your development team.

Persona Key Account

Head of Key Account Management

You and your team are responsible for the most important customers, and you develop upselling/cross-selling.

Persona Head of Sales CRO CSO

Chief Revenue Officer / Head of Sales

You drive scalability and build up a customer-centric organization, delivering revenue and gross margin.

Persona Head of Product and Product Owner

Product Owner / Head of Product

You design product requirements in cooperation with your development team.

Persona Key Account

Head of Key Account Management

You help customers make optimal use of solutions and ensure a high level of satisfaction.

Persona Head of Sales CRO CSO

Chief Revenue Officer / Head of Sales

You drive scalability and build up a customer-centric organization, delivering revenue and gross margin.

tractionwise Solutions help you get the power on the road

In order to define a clear customer profile, tractionwise solutions are great. As a result, you simply manage to tell a clear storyline. For example, the “Sales Battlecard” makes you fit for any pitch – whether for customers or investors.

Marc Suess
Entrepreneur & Creative Dir.

Marc Suess
Marc Suess
Marc Suess